Two working sessions with your CEO, CRO, and CMO. You leave with a plan to lower CAC, build trust at scale, and grow your pipeline.
Book a free 30-minute intro callIt's not a sales pitch.

Teams we've worked with



Your CEO wants to be known in the market. Your CRO wants buyers who already trust your team before the first call. Someone is guessing at a budget. Without a real plan, nobody signs.
The workshop fixes that first. In two sessions, the people who own revenue see how a program like this works and what it needs, including how long it takes. Then you decide.
Book a free intro call
2:04
Alano explains what the workshop is, who it is for, and what you walk away with.
We're there to teach your team how this works, get everyone aligned, and build a funnel that grows pipeline in a way you can measure and count on.
We check whether it's a fit. Either way, you get a rough pipeline estimate.
How to put your people on camera, how LinkedIn decides who sees what, how your sales team uses the content, how the tracking works, how buyers research in AI search, and how one recorded conversation becomes weeks of content. We also show you the editing, production, and distribution systems we built in-house.
Your core offers, your CRM, what you've spent on paid campaigns before, your new and expansion pipeline goals, how your pipeline converts today, and what is and isn't working.
We email you the questions we still need answered.
Within a week of getting your answers, we come back with how many funnels to run, the budget we recommend for running them, and how many of the right people you can reach and how often. We walk through every number and hand you the written plan.
This is a paid workshop. The full fee is credited to your first program.
Who should be there: Your CEO, CRO, and CMO, or the most senior people in those seats, plus anyone who might go on camera.
in wasted spend on paid campaigns, caught and redirected for a client
warm prospects from target accounts found on a client's website, people who had visited but were never passed to sales
better content performance for a client, from promoting posts on its leaders' own profiles instead of the company page
If you want us to run it, the next step is usually a one-year program with a check-in at 120 days. Your workshop fee counts toward it.
The first signs show up early: site visits, views, clicks, and the names of people from your target companies who came to look. Pipeline and revenue take longer, and we show you why.
Every week we tell your reps which people from your target companies watched, engaged, or visited. Reps use the videos and posts in their own outreach, so they're never reaching out cold.
We set up attribution software, website visitor identification, and a connection to your CRM. You see which companies watched and which deals the content was part of, in your own system.
They research on LinkedIn, and more and more in AI search, long before they talk to sales. They shortlist people they already know.
We're LinkedIn Marketing Labs certified. We show you how to get your people in front of the companies you want to reach.
We record once, then edit and distribute it using the production systems we built in-house.
Before Whyze, BlackLake had tried Google Ads, website projects, and other agencies. With us, their founder, president, sales leaders, and technical experts went on camera themselves. We produced the content and got it in front of their market every week.
Your people only have to show up and talk about what they know. We film it, make it look great, and get it seen by the right buyers.
$20M+ in pipeline over 18 months
Questions leadership teams ask us.
No. You get a rough pipeline estimate either way, and we'll tell you straight if it's not a fit.
In Session 2 we show you what a program needs to work, and what a smaller start would and wouldn't get you. You see the numbers before you commit to anything.
Views, site visits, clicks, and the names of people from your target companies who came to look show up first. Pipeline and revenue take longer. Your plan spells out what to expect at 90 days and after.
Usually your founder or CEO, plus sales leaders and technical experts. One recorded conversation becomes weeks of content, so it takes far less of their time than most people expect. Your plan names who and how often.
Every week we tell your reps which people from your target companies watched, engaged, or visited. They use the videos and posts in their own outreach.
We set up attribution software, website visitor identification, and a connection to your CRM. You see which companies watched and which deals the content was part of.
It depends on who you sell to, so we work it out from your list of target companies. It's one of the numbers in your written plan.
Your buyers look people up on LinkedIn and in AI search long before they talk to sales, and they trust a person more than a logo. BlackLake tried Google Ads, website projects, and agencies first. Things changed once their own people went on camera.
Bring three numbers:
On the call we'll give you a rough estimate of how much new pipeline a program like this could build for you, and how long it would likely take. It's a starting point, not a promise. If it makes sense, we set up Session 1.
This is a paid workshop. The full fee is credited to your first program.
Pick a time · 30 min · Zoom
