About Us

Turn Expertise intotrust that scales

We help technical teams earn credibility and belief on LinkedIn, turning what they know into visible, measurable trust that drives real opportunity.

Whyze Labs is a Trust Studio for B2B brands built on LinkedIn and YouTube.

We turn technical depth into visible credibility, helping your experts earn belief and build measurable trust where buyers already connect and decide.

Born in deep tech and cybersecurity, we saw that trust built in public, through people, accelerates deals, strengthens brands, and compounds authority over time.

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How We Earn Trust

Our Mission & Values

Our Mission

We exist to help B2B and technical companies scale trust, turning real expertise into stories that create credibility, visibility, and measurable belief where buyers already trust most: LinkedIn.

We call it Trust Networks™ - the system for making credibility visible and trust measurable through your people.

Our Values

Truth Over Tactics ⚖️

We don’t make noise. We make clarity. Every story starts with something real and earns the right to be heard.

People Are the Brand 👥

Logos don’t build trust - people do. We help your experts show up with confidence and credibility.

Design for Trust 🤝

We blend creativity with commercial focus, designing every video to move buyers from awareness to belief.

Momentum > Marketing ⚡

We measure success by what moves deals and minds - not clicks or impressions.

Lead With Wisdom 🧠

In a world obsessed with tactical shortcuts, we focus on strategic wisdom that creates sustainable advantages.

Build People Up 💪

We're committed to helping both our clients and their audiences reach their potential through education and inspiration.

Origin Story

Our Story

CEO of CyberWhyze making a video with a client

We learned early that expertise alone doesn’t close deals - trust does.

Whyze Labs was born from years in enterprise sales, where the biggest wins always came when buyers believed the people behind the product. We saw firsthand that trust wasn’t built through automation, it was earned through visibility and credibility.

We built a Trust Studio to help technical leaders show up with clarity and conviction, not through ads or cold outreach, but through conversations and video that turn real expertise into belief on LinkedIn.

Today, we help experts across enterprise tech and cybersecurity build Trust Networks™ - systems that turn credibility into measurable belief and long-term brand authority.

The WHYZE LABS Way

How We Work

Start with Trust Strategy

We begin by meeting with your sales and marketing leaders to map where trust builds on LinkedIn and YouTube - designing a system that makes your experts visible, credible, and connected to your buyers.

Activate Experts on Video

We capture authentic expert conversations, turning them into a stream of high-impact short videos optimized for LinkedIn - the platform where buyers already trust people most.

Deliver Trust Intent Signals™

Every engagement is tracked to measure belief in motion. We identify who’s leaning in, what’s resonating, and how your experts are building measurable trust — giving sales visibility into relationships forming before the first call.

Our Leadership

Our Team. Your Growth Partner. 🤝

Our LEADERSHIP Team

whyze labs

Alano Vasquez

FOUNDER | HEAD OF GROWTH
whyze labs

Michelle Vasquez

Head of Operations
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Eric Robelo

Senior Content Strategist
whyze labs

Sammie Anderson

Videographer
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Trisha Brimmer

Creative Director
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Mayra Plata

Project Coordinator
Not Your Typical Agency

a sales-minded teamfor a trust driven market

Whyze Labs is a Trust Studio built at the intersection of strategy, storytelling, and credibility.

Every part of our process, from trust strategy to video production to distribution, is designed to make expertise visible, measurable, and believable on LinkedIn.

We’re not a marketing agency. We build Trust Networks™ — systems that help brands earn visibility through their people and measure belief before the sale.

  • Video Storytelling Experts

    Experts who map where credibility builds on LinkedIn — designing content systems that align expert visibility with buyer intent.

  • Creative Directors

    Brand architects who turn technical insight into authentic video that builds belief and accelerates trust velocity.

  • Distribution & Data Specialists

    Operators who ensure expert-led content reaches decision-makers and track Trust Intent Signals™ - measurable proof of engagement and belief.

  • Video Experts

    On-site and remote creators who capture real conversations, turning expertise into credibility and trust in every post.

Frame from Lenevo Testimonial Video for CyberWhyze
Who we serve

Industries We Work With

If your buyers are technical and your product is complex, you’re in the right place.

Images of clients from different industries CyberWhyze offer their services to

Don’t see your industry? Contact us to see if we can help you.

B2B Tech & SaaS

We help modern tech companies translate complex value into visible trust.

  • 79% of executives express concern about B2B Saas vendor claims
  • 72% of organizations prioritize trust in vendor selection
  • 3.5x higher success rates with trusted vendors
Get Started

Enterprise Technology & Infrastructure

Turn technical expertise into proof your buyers can believe in.

  • 6-10 decision-makers involved in purchases
  • 78% of enterprise buyers struggle to differentiate solutions
  • 65% of failed projects attribute failure to trust issues
Get Started

Cybersecurity

Cut through vendor fatigue by amplifying your experts - not your ads.

  • 20,000+ vendors competing for attention
  • 82% of security professionals report "vendor fatigue"
  • 4 out of 5 security leaders auto-reject vendor outreach
Get Started

Don’t see your industry? Contact us to see if we can help you.

FAQs

Frequently Asked Questions

How does this actually drive revenue?

When your people become visible and credible, sales stops starting cold.

Our video programs generate Trust Intelligence Signals™ — measurable engagement data that reveals who’s leaning in before they ever fill out a form.

That trust shortens cycles, lowers CAC, and increases win rates.

Will this work if our experts aren’t “camera ready”?

Absolutely — that’s our specialty.

We are the Easy Button for video and we make subject-matter experts look and sound like thought leaders without scripts, gimmicks, or pressure.

Our process is built for people who know their stuff — not for performers. Authenticity is the performance.

Our experts aren’t marketers. Will this still work?

That’s exactly why it works. Authentic expertise is more persuasive than any campaign.

What does working together look like?

It feels like having your own in-house creative revenue team.

We partner directly with your GTM leaders, translating your sales reality into stories that scale.

Strategy, creative, and distribution stay connected from day one, so nothing gets lost between departments or deliverables.

Why now? Why CyberWhyze?

Because the market no longer trusts marketing.

Buyers believe people and the companies that understand that truth are winning faster and more efficiently.

CyberWhyze was built for this shift.

We help you turn your team into a visible, credible, measurable engine of trust — before your competitors catch up.

Do you have more questions for us?
Contact Us